“A voz da selva” – educomunicação socioambiental e possibilidades de desenvolvimento local sustentável: experiências e práticas na Comunidade Boa Esperança – RDS Amanã/AM

Abstract

This work was carried out from the discussion about communication and local development, with the aiming to verify whether the use of social communication from residents of the communities, inserted inside Conservation Units of Sustainable Use, has contributed to the organization and consequently with the development of community activities in the locality, based on the concept of social and environmental sustainability. The work was carried out from a case study method and participant observation, a community located within the Sustainable Development Reserve (RDS) Amanã, in Amazonas state, using the analysis to two theoretical orientations: a) the critical theory, b) the theory of the reception that dislocates the studies of the communication for the cultural phenomena. In this context the results refer mainly to: a) the communication developed in the community of study, is associated in some elements of popular communication and community alternatives b) communication, alternative, popular, and community or in this case has contributed to the organization and conduct of community activities through the expansion of information concerning such activities related mainly to the social dimension of work, community organization, school and health; c) The radio, as a vehicle for oral and easy handle is the vehicle most used by residents of the community under study, as a tool for expansion on local information.